What is Your Online Presence Score?

How’s Your Online Presence?

If you have a business website, that is definitely the basic foundation of your online presence.  You want potential customers to look at your website.  You have carefully designed it to attract the business of those who see it.   You’ll get a certain but quite small amount of attention from the search engines by just being present.  But nobody wants to live on a foundation.  You need the rest of the house!

online presence

A website is only a foundation, not a complete structure.

Without doing anything, the first thing that will happen with respect to search engines when you establish a website, is a simple recognition of the name of your website.  This seems to be the point at which many newcomers to the internet stop.  This is roughly equivalent to having your name listed in the Yellow Pages.  People can find you if they know the name of your website or business.

Until you begin to give the search engines some more hints, you won’t be coming up in any other searches.  What else could you do?  You could boost your entire online presence.

What are people searching on?

Let’s say that you have a website.  You have it online and activated.   This is where the vast majority of folks are stopping. People can probably find you now, if they know your website name, but that’s about the only way they seem to be finding you.

online presence

Everyone is searching!!

What more could you do to become more seen and more often discovered?  Ask yourself what terms people are searching on to get information about whatever it is you do, or specialize in.  Make yourself a list.

Now go to Google, or Yahoo, or Bing, or whatever your favorite search engine might be.  Then search on each of the words or phrases you just listed.  Is your website coming up on that first page?  Is it coming up at all, anywhere, even on page ten?  There is good reason.

If all you have ever done is to get your website up and activated, and maybe update it with an occasional change or improvement, chances are you are not going to find your site coming up in those searches.  Give it a try.  Where do you stand?

What to Do?  Grow that Online Presence!

To learn more about how to get found online, keep watching and reading this site!  We offer a series of detailed video training on content marketing that covers all the basics of taking better control of the presence of your name and your business name online.

Go to the top of the right sidebar on any one of our pages.  When you register there you will be emailed a link to view our videos.  Kristen has been doing a great job!  Please watch!  Then get back to us and let us know how we’re doing.  We’re always going back to make improvements based on your feedback.

Learn about the value of designing internal links.

photo credit: “The Brick For Construction” by cbenjasuwan freedigitalphotos.net

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Content Creation Services

Consider a Blog Content Creation Service

A content creation service can  provide create the quality you need in your blog posts.  Quality blogging ensures authority and technical recognition for your business.  Competently written articles in your blog establish your website as a highly authoritative resource in your field. The bottom line is that lots of good content in the form of good blog posts ultimately brings business to the table!

Are you strong in the skill of regularly creating large volumes of clear, concise, attention retaining written content?  If not, your blog, especially in its youngest and formative stages, might well benefit from a competent content creation service.

Quality Content Creation Essential

Content creation is of course the essential element in blogging.  If you’re new to blogging and/or if you have less than a lot of time to devote to getting your blog rolling, you may want to consider the use of a cost effective content creation service (such as me!).

content creation serviceContent Creation AND Search Engine Optimization

We create natural and easy to read blogging content already organized for the best possible search engine optimization.  Outside of the blogging world, well written articles stand strong in factors of readability and interest retention.  My specialty is in adapting existing articles to a blogging format, and in creating blogging oriented articles from scratch.  You provide just the essential information.

If you hope for your blog to deliver the promise of new attention to your website, vital search engine optimization factors must be smoothly integrated into your articles contents, retaining a natural flow and easy readability in an article that also ranks highly in targeted search results.

Blog Maintenance Services

Not only can we produce quality written content for your blog, we can also keep your blog on a necessary growth regiment.  In order to be of any benefit to your business at all, your blog needs to be growing on a regular and scheduled basis.

If you need, we can also put you on, and keep your blog on a growth schedule by making and maintaining your posts, integrating video you supply into your content, and/or providing any other technical service details associated with growing your online presence.

Personalized on-on-one Content Creation

content creation service

Find your way through the maze when you are multi-tasking.

When you purchase blog content production services from us, you work directly with me, not with a team of unidentified co-writers.  Some content production services produce at least some of their product by outsourcing it.  We write all of our own content.  Your product results from direct personal consultation with me.  The product you receive is original and has been authored and edited only by us.

Our Qualifications

As a former electronic systems engineer with several major defense contractors, I have a 30 year history in technical writing.  My professional technical writing experience has included specification writing, test procedure writing, and contract writing, among other things.  It was easy for me to adapt that skill to the blogging world.

In fact, my most recent writing has been our own blogging, and my best example work can be found on many posts in the blog you are now reading.

Learn more by viewing our Free Video Training Series

In the right sidebar of this post you will find a subscription button.  Just click there to gain access to our cost free video training series on content marketing.  Our end objective is to ultimately put you in full control of your web presence!

We are continually working to improve the content and quality of our training.  Watch any or all of our video training, and then we invite your feedback.   We want to talk to you!

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